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Our Pillars of Practice
Our work is grounded in three interconnected pillars that guide every project: Strategy, Sustainability, and Innovation.
Strategy
We design actionable strategies that align organizational goals with measurable impact, helping teams move from vision to implementation.
Sustainability
Our approach builds circular systems that integrate environmental, social, and economic priorities, creating long-term value and resilience.
Innovation
We foster creativity through research, experimentation, and co-design, turning bold ideas into practical solutions that drive change.
“ Charlotte has been incredible to work with. She brought structure and focus to our paid advertising, helping us clearly see what was working and where to double down. Her ability to turn data into real, actionable insights made a huge difference in how we grow and make decisions. She’s thoughtful, collaborative, and genuinely invested in helping us succeed.”​
Jeff Burton, SVP of Marketing & Operations, trophi.ai
